Bet you didn’t know that the Honorable Society and Marco Cerretelli were once featured in a Taco Bell commercial, did you? The more you know as they say…

Over the years, we’ve participated in a few interesting Brand requests, this was definitely a memorable one. Taco Bell posed the question to twitter “What would you do to bring back the Beefy Crunch Burrito?” and with it, some interesting answers. Justin from Arizona said that if they brought it back, he’d show his passion for that limited Taco Bell menu item on his skin.

That’s where we came in.

Marco was tasked with lending his unique style to the quintessential Taco Bell Beefy Crunch Burrito tattoo, and we were fortunate enough to have it professionally documented. Check out the video above, straight from the THS time capsule, the photography is some of our favorite. There’s some awesome mood and lighting associated with it, which sadly, isn’t all that practical for the artists to actually see what they’re doing.

Shoutout to the guys at WildBill for their awesome work on this spot. And of course, Live Más, to everyone in the #BeefyCrunchMovement.